Video URL: http://vimeo.com/215613213

Designing for Performance by Lara Callender Hogan—An Event Apart video

As a web designer or front-end developer, you have tough choices to make when it comes to weighing aesthetics and performance. Images, fonts, layout, and interactivity are necessary to engage your audience, and each has an enormous impact on page load time and the overall user experience.

In this informative and delightful 60-minute presentation, captured live at An Event Apart Orlando: Special Edition, the design and front-end conference, Lara Hogan (author, Designing for Performance and Demystifying Public Speaking) focuses on performance basics from a design and front-end perspective, including tips for optimizing design assets and patterns. She also includes tips for approaching your project with page speed in mind, how to make decisions about aesthetics and speed during the design process, and how to help those around you care about performance.

This video is close-captioned.

Enjoy all the 60-minute videos in An Event Apart’s video library. There are over 30 hours of them—all absolutely free! For more insightful presentations by the industry’s best and brightest, come to An Event Apart—three days of design, code, and content for web, UX, and interaction designers. And for your free monthly guide to all things web, design, and developer-y, subscribe to The AEA Digest. Subscribers get exclusive access to our latest videos weeks before anyone else!