The event has ended, but the memories remain.
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Three days of design, code, and content with:
Join our mailing list today to take advantage of special offers and keep the AEA goodness flowing your way.
Avoid the check-in line Monday morning by checking in Sunday afternoon outside the main ballroom. We’ll be fully staffed to get you checked in for the event, and to answer any questions you might have. Be the first to get all the goodies and breeze straight into the ballroom the next morning!
Our products are tasked with providing ever-higher levels of “engagement.” But should they be? For many sites, analytics demonstrating high levels of “engagement” may actually be signs of failure. AEA co-founder and longtime web designer Zeldman introduces a new measurement of design success: the content performance quotient. Learn how relentlessly cutting needless content and architecture, fine-tuning UX and UI, and shoring up technical performance can create improved experiences that are better attuned to today’s web… and how to sell this profound change in design thinking to your bosses, clients, and colleagues.
Unified design systems are essential to building, maintaining, and evolving our sites and products. By empowering disparate teams via a common visual and UX language, they help us create cohesive user experiences. But creating a unified system that scales to serve a variety of content and use cases can be challenging. Sharing insights from her experience creating a unified design system for eight media brands with eight distinct editorial strategies, Yesenia will show how to approach a design system via a user-centered lens. Learn how being scenario-driven helps you design a scalable system that responds flexibly to specific contexts.
Design systems are hot right now, and for good reason. They promote a modular approach to building a product, promote organizational unity, and ensure stability via reusable code snippets and utility styles. They make prototyping a breeze, and provide a common language for both designers and developers. But sometimes design systems are underutilized within organizations. Why is that, when they’re so darn useful? In an engaging hour, Una will draw on years of experience to explore what makes design systems successful, analyze real examples of success and failure, and show how to make sure your design system has the building blocks it needs to grow into a successful product.
What connects Batman, Wonder Woman, Thomas Edison, Madonna, Bazooka Joe, and Alfred E. Neuman? Is it type?! Is it graphic design?! Who is Peter Cooper? Tune in to this very special, inspirational lunchtime presentation by Mike Essl, Dean of The Cooper Union School of Art, and find out!
When CSS Grid Layout shipped into multiple browsers in the Spring of 2017 it heralded the dawn of a new way to do layout on the web. Now that the excitement of launch has passed, Rachel Andrew will take a look at what went right or wrong in these first few months, and offer help to those struggling to transition away from legacy methods. In a practical, example-packed hour, Rachel will help give you the confidence and practical skills to fully embrace Grid layout. We’ll compare common framework patterns to new Grid code, and learn how to create a workflow that is right up to date—a workflow grounded in new CSS, yet able to care for old browsers and ensure a good experience for their users.
The past year has seen an incredible explosion in what we can do with CSS—from stable flexbox to the dawn of Grid, there are more powerful tools in our toolbox than ever before. Each system is, in its own way, simple, but the multitude of choices can make your head spin. What are the pros and cons? Where are the strengths and weaknesses? How does a committed craftsperson choose? In this detailed talk, Eric will compare and contrast CSS features in a series of real-world design scenarios, illuminating not only what he chose in each situation, but more importantly, why, always with an eye on what trade-offs were made at what cost. You’ll come away with a better sense of how to put all these new CSS features to work for you right away.
2017 saw a sea change in web layout, one that few of us have truly come to grips with. We’re standing at the threshold of an entirely new era in digital design—one in which, rather than hacking layouts together, we can actually describe layouts directly. The benefits will touch everything from prototyping to custom art direction to responsive design. In this visionary talk, rooted in years of practical experience, Jen will show you how to understand what’s different, learn to think through multiple stages of flexibility, and let go of pixel constraints forever.
Join us at A Happy Hour Apart, to be held right outside the main auditorium. We’ll provide tasty snacks and tastier beverages to recharge your body after a full day of recharging your mind!
Tim Jenison founded NewTek in 1985, where he led the way in the development of a series of highly successful products, including DigiView (one of the first video digitizers for a computer), DigiPaint, and the Video Toaster®. Spurred by a growing obsession, he attempts to solve one of the greatest mysteries in all art: How did 17th century Dutch Master Johannes Vermeer (“Girl with a Pearl Earring”) manage to paint so photo-realistically—150 years before the invention of photography? The epic research project Jenison embarks on to test his theory is as extraordinary as what he discovers. Spanning eight years, Jenison’s adventure takes him to Delft, Holland, where Vermeer painted his masterpieces; on a pilgrimage to the North coast of Yorkshire to meet artist David Hockney; and even to Buckingham Palace to see a Vermeer masterpiece in the collection of the Queen.
“An exquisitely fun documentary.” – Owen Gleiberman, Entertainment Weekly
“A fascinating new documentary about art, obsessions, ideas and answers.” – Betsy Sharkey, The Los Angeles Times
While many of us seek out the newest and shiniest tools, methods, and processes to build more successful products and services, we often overlook one of the oldest, leanest, most effective tools out there: the structurally sound story. Whether you realize it or not in the moment, you experience everything as if it was a story. The better the story, the more likely you are to want to use a product, continue to use it, pay to use it, and recommend it to others. In this talk, you will see how taking a story first approach to product design and development will help you build more successful websites, apps, campaigns, and services that excite your customers, draw them in, incite them to action, and keep them engaged over time.
The products we design today must connect with customers across different screen sizes, contexts, and even voice or chat interfaces. As such, we create emotional expressiveness in our products not only through visual design and language choices, but also through design details such as how interface elements move, or the way they sound. By using every tool at our disposal, including audio and animation, we can create more expressive products that feel cohesive across all of today's diverse media and social contexts. In this session, Val will show how to harness the design details from different media to build overarching themes—themes that persist across all screen sizes and user and interface contexts, creating a bigger emotional impact and connection with your audience.
Grab some food and grab a seat for a lively hour of questions, answers, and insights! This conversation brings together Jeremy Osborn of thegymnasium.com, Rachel Andrew, and Jeremy Keith to talk about the pleasures (as well as the pitfalls) of working with CSS Grid layout and how you can begin leveling up your own Grid skills. The session will consist of a short introduction of the topic, 25 minutes of freewheeling conversation, and 25 minutes of audience questions.
How many third-party scripts are loading on our web pages these days? How can we objectively measure the value of these (advertising, a/b testing, analytics, etc.) scripts—considering their impact on web performance, user experience, and business goals? We’ve learned to scrutinize content hierarchy, browser support, and page speed as part of the design and development process. Similarly, Trent will share recent experiences and explore ways to evaluate and discuss the inclusion of 3rd-party scripts.
You and your teams are doing the things that need to be done to create inclusive designs. You’ve been using meaningful, semantic markup from the get-go. You stopped using light grey on slightly darker grey text years ago. Designing and building your apps and sites in an accessible way is just how you work now—you have to try really hard to make things that don’t work with a keyboard. So, what’s next for you? How can you make sure that you’re delivering on the promise of the web by delivering an inclusive design that can be easily used by people with disabilities? In this talk, Derek will tackle the tougher problems through design approaches and practical development techniques that you need to create accessible, modern web sites.
Confusing menus and links are the number one issue people have in getting stuff done in digital. Sure, search is critical but even the best search usually only jumps you down a few levels in the navigation hierarchy. To complete your task you nearly always have to click more, and selecting the right link is where so many people get frustrated, confused and annoyed. Learn about methods to reduce confusion and increase speed and simplicity for your customers. Learn how to use evidence to uncover the core navigational mental models within people’s minds and to create intuitive interfaces based on these mental models. Learn how to apply essential navigational principles such as: Familiarity, Unity, Essentiality, and Forward-Focus.
This full-day session, which includes a full breakfast and lunch, follows An Event Apart and runs 9:00am-4:00pm on Wednesday, June 27. Register for all three days and save more than $200 off the cost of registering separately for the conference and A Day Apart.
What we can do with CSS has greatly increased over just the past year, let alone the past five. There are production-ready features you may not be aware of, or that you haven’t yet had the time to figure out. Is Grid really ready for prime-time, or are we being sold another far-off panacaea? Have they fixed flexbox yet? What’s up with writing modes, and why are they better than just rotating elements? How can we break out of our rectangular boxes and really shake up our layouts? There are just a few of the many, many questions we can (and should) be asking ourselves.
The good news is that there are answers to all these questions, and long-time CSS veteran Eric Meyer is here to put as many as he can to rest. Join him for a full day of exploration and excitement, including but not limited to:
The concentration will primarily be on things you can use right away, without mangling layouts for half your audience. There will be some looks ahead to what’s coming next, but the main focus will be on the here and now. If you’ve been struggling to balance backwards compatibility with future friendliness, all while trying to learn a bevy of new features, this Day Apart is absolutely for you. Take a break from the hubbub of the daily grind and spend a day really coming to grips with everything CSS has in store.
An Event Apart Boston 2018 has completely sold out. We’re sorry we couldn’t fit you in, but you can still join us at one of our upcoming shows!
The Renaissance Boston Waterfront has arranged special room rates with complimentary in-room internet access for AEA attendees, starting at $335/night. To get this rate, please use the dedicated reservation form Marriott has provided, or call (888) 796-4664 and request the “special An Event Apart room rate.” Limited rooms are available at this rate, so don’t delay.
Discover the luxury, convenience, and comfort of Renaissance Boston Waterfront. Ideally located in Seaport District’s waterfront, within easy driving distance of Logan International Airport, the hotel is also a short walk from public transportation at South Station and the Seaport World Trade Center. Unwind in stylish, nautical-style hotel rooms and suites, many offering fantastic waterfront and Seaport District views. Decompress with a workout in the modern fitness center, followed by a swim in the heated indoor pool.